Dewey CutterNumber :
/48 19
Title :
International marketing
Author Statement :
Vern Terpstra
Publication :
Dryden Press
Collation :
xiii, 702 p. : ill. ; 24 cm
Series :
The Dryden Press series in marketing
Subject :
Export marketing,Marketing -- Management
Holding Info. :
0030627346
Biblography :
Includes bibliographies and indexes.