RecordNumber

17375

LC Class

HF

LC Number

5415.13

LC CutterNumber

.S87

LC Date

1976

Dewey Class

658

Dewey Date

.8

Author

Staudt, Thomas A

Title

managerial introduction to marketing

Author Statement

Thomas A. Staudt, Donald A. Taylor, Donald J. Bowersox

Edition

3d ed

Publication

Prentice-Hall

Publication Year

c1976

Collation

xiv, 594 p.: ill.; 24 cm

Notes

Includes bibliographies and index

Subject

Marketing- Management,Industrial management,Marketing research

ADDED ENTRIES

Taylor, Donald Arthur, 1923-

Holding Info.

0135501865,0135501865

Original By

76/06

DocumentNumber

21924

BL

BL