• RecordNumber
    17572
  • LC Class
    HF
  • LC Number
    5415
  • LC CutterNumber
    .K458
  • Dewey Class
    333
  • Dewey Number
    .7
  • Dewey Date
    /2
  • Author

    Kerr, John R

  • Title

    Marketing

  • Author Statement
    [by] John R. Kerr [and] James E. Littlefield
  • Publication
    Prentice-Hall
  • Publication Year
    [1974]
  • Collation
    x, 545 p., illus., 24 cm
  • Subject

    Marketing,Marketing -- Social aspects,Marketing -- Case studies

  • ADDED ENTRIES
    Littlefield, James E., joint author
  • Holding Info.
    0135573300
  • DocumentNumber
    10900
  • SubTitle
    :an environmental approach
  • Biblography
    Includes bibliographies.
  • BL
    BL