Title :
Marketing channels
Author Statement :
Louis W. Stern, Adel I. El-Ansary
Publication :
Prentice-Hall
Collation :
xiii, 590 p. : ill. ; 24 cm
Series :
Prentice-Hall international series in management
Subject :
Marketing channels
ADDED ENTRIES :
el-Ansary, Adel I., joint author
Holding Info. :
0135571243
Biblography :
Includes bibliographical references and indexes.