• RecordNumber
    17577
  • LC Class
    HF
  • LC Number
    5415.125
  • LC CutterNumber
    .D45
  • LC Date
    1976
  • Dewey Class
    658
  • Dewey Date
    .8
  • Author

    DeLozier, M. Wayne

  • Title

    marketing communications process

  • Author Statement
    M. Wayne DeLozier
  • Publication
    McGraw-Hill
  • Publication Year
    c1976
  • Collation
    xii, 324 p. : ill. ; 24 cm
  • Subject

    Communication in marketing

  • Holding Info.
    0070163022
  • Original By
    76/06
  • DocumentNumber
    10896
  • Biblography
    Includes bibliographical references and indexes.
  • BL
    BL