RecordNumber
38341
LC Class
HF
LC Number
5415.13
LC CutterNumber
.H87
LC Date
2001
Dewey Class
658
Dewey Number
.8
Dewey Date
/04
Author
Hutt, Michael D
Title
Business marketing management
Author Statement
Michael D. Hutt, Thomas W. Speh
Edition
7th ed
Publication
Harcourt College Publishers
Publication Year
c2001
Collation
xxxii, 716 p.:ill.;26 cm
Series
The Dryden Press series in marketing
Subject
Industrial marketing- Management- Case studie
ADDED ENTRIES
Speh, Thomas W
Holding Info.
0030291798
Original By
80/02
DocumentNumber
48558
SubTitle
: a strategic view of industrial and organizational markets
Biblography
Includes bibliographical references and indexes
BL
BL