Title :
Exploring corporate strategy
Author Statement :
Gerry Johnson, Kevan Scholes
Publication :
Financial Times Prentice Hall
Collation :
xxxvii, 1082 p. ill. (some col.) 25 cm.
Subject :
Business planning,Strategic planning,Business planning- Case studies
ADDED ENTRIES :
Scholes, Kevan
SubTitle :
text and cases
Biblography :
Includes bibliographical references and indexes