• RecordNumber
    47783
  • LC Class
    HF
  • LC Number
    5415.55
  • LC CutterNumber
    .B36
  • Author

    Baran, Roger Joseph

  • Title

    Principles of customer relationship management

  • Author Statement
    Roger J. Baran, Robert J. Galka, Daniel P. Strunk
  • Publication
    Thomson/South-Western
  • Publication Year
    c2008
  • Collation
    xvi, 511 p. : ill. ; 26 cm
  • Subject

    Relationship marketing , Customer relations

  • ADDED ENTRIES
    Galka, Roger J ,
  • Index
    Includes bibliographical references and index
    • Link To Document
    https://library.iut.ac.ir/dl/search/default.aspx?Term=47783&Field=0&DTC=100