• RecordNumber
    52926
  • LC Class
    HF
  • LC Number
    5415.15
  • LC CutterNumber
    .G598
  • LC Date
    2002
  • Author

    Goldenberg, Jacob,1962-

  • Title

    Creativity in product innovation

  • Author Statement
    Jacob Goldenberg and David Mazursky
  • Publication
    Cambridge University Press,
  • Publication Year
    c2002
  • Collation
    xiii, 224 p. , ill. , 26 cm.
  • Subject

    Product management,Marketing, Management

  • ADDED ENTRIES
    Mazursky, David,1954-. , ,
  • Holding Info.
    1
  • تاريخ ورود اطلاعات
    1399/07/20
  • DocumentNumber
    68
  • Biblography
    Includes bibliographical references and index.