RecordNumber
5576
LC Class
HF
LC Number
5415.3
LC CutterNumber
.R57
Dewey Class
658
Dewey Date
.83
Author
Robertson, Thomas S
Title
Consumer behavior
Author Statement
[by] Thomas S. Robertson
Publication
Scott, Foresman
Publication Year
[1970]
Collation
viii, 169 p., 23 cm
Notes
The material in this book was prepared initially as a part of a ... textbook, Managerial analysis in marketing, by Frederick D. Sturdivant et al
Subject
Consumer behavior,Motivation research (Marketing)
DocumentNumber
10650
Biblography
Bibliography: p. 147-161.
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