• RecordNumber
    14562
  • LC Class
    HF
  • LC Number
    1009.5
  • LC CutterNumber
    .C35
  • LC Date
    1979
  • Dewey Class
    658
  • Dewey Number
    .8
  • Dewey CutterNumber
    /48 19
  • Author

    Cateora, Philip R

  • Title

    International marketing

  • Author Statement
    Philip R. Cateora, John M. Hess
  • Edition
    4th ed.
  • Publication
    R. D. Irwin
  • Publication Year
    1979
  • Collation
    xv, 734 p. : ill. ; 24 cm
  • Subject

    Export marketing,International business enterprises

  • ADDED ENTRIES
    Hess, John Milton, 1929- joint author
  • Holding Info.
    0256021538
  • DocumentNumber
    7773
  • Index
    Includes indexes.
  • Biblography
    Bibliography: p. 716-722.
  • BL
    BL