Author :
Webster, Frederick E
Title :
Organizational buying behavior
Author Statement :
[by] Frederick E. Webster, Jr. [and] Yoram Wind
Publication :
Prentice-Hall
Publication Year :
[1972]
Collation :
xi, 132 p., illus., 23 cm
Series :
Prentice-Hall foundations of marketing series
Subject :
Purchasing,Industrial procurement
ADDED ENTRIES :
Wind, Yoram, joint author
Holding Info. :
0136409539
Biblography :
Includes bibliographical references.
