• RecordNumber
    27654
  • LC Class
    HF
  • LC Number
    5415.13
  • LC CutterNumber
    .A24
  • Dewey Class
    658
  • Dewey Date
    .8
  • Author

    Abell, Derek F

  • Title

    Strategic market planning

  • Author Statement
    Derek F. Abell, John S. Hammond
  • Publication
    Prentice-Hall
  • Publication Year
    c1979
  • Collation
    xii, 527 p.: ill.; 24 cm
  • Subject

    Marketing- Management,Marketing- Management- Case studies

  • ADDED ENTRIES
    Hammond, John S., 1937- joint author
  • Holding Info.
    013851089
  • DocumentNumber
    21914
  • SubTitle
    : problems and analytical approaches
  • Biblography
    Includes bibliographical references and index
  • BL
    BL