RecordNumber

39644

LC Class

HF

LC Number

5415.3

LC CutterNumber

.L56

Dewey Class

658

Dewey Number

.8

Dewey Date

/27

Author

Lindstrom, Martin

Title

Brand building

Author Statement

Martin Lindstrom, Tim Frank Andersen

Publication

Kogan Page Limited

Publication Year

1997

Collation

319 p.: ill.; 24 cm

Subject

Brand choice,Electronic commerce

ADDED ENTRIES

Andersen, Tim Frank

Holding Info.

0749433132

Original By

80/05

DocumentNumber

49690

SubTitle

: on the internet

Biblography

Includes bibliographical references and index

BL

BL