RecordNumber
5575
LC Class
HF
LC Number
5415.2
LC CutterNumber
.E5
LC Date
1978
Dewey Class
658
Dewey Number
.8
Dewey CutterNumber
/342 19
Author
Engel, James F
Title
Consumer behavior
Author Statement
James F. Engel, Roger D. Blackwell, David T. Kollat
Edition
3d ed.
Publication
Dryden Press
Publication Year
c1978
Collation
xix, 665 p. : ill. ; 25 cm
Series
The Dryden Press series in marketing
Subject
Consumer behavior,Marketing research
ADDED ENTRIES
Blackwell, Roger D., joint author,Kollat, David T., joint author
Holding Info.
0030896738
DocumentNumber
10649
Biblography
Includes bibliographical references and indexes.
BL
BL